Light as a cloud and cool as can be...that's the beauty of Brilliant Tone Violet Smoothing Foam, the dual-action styling breakthrough that tackles brass and leaves hair exceptionally smooth, bouncy, and super soft.


Don’t let the whisper-light formula fool you: A dollop on your ‘do and you’ll kick brass right out of your hair…


♥ Instantly tones blonde hair, banishing brassiness in a single application

♥ Maintains the beautiful brightness of cool, blonde hair

♥ Adds luxurious bounce, swing, and movement with a natural, lightweight feel

♥Smooths and polishes each strand, lending a frizz-free finish that shows off blonde like never before

Joico Blonde Life Brilliant Tone Violet Foam

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    Atlanta, GA
    (706) 351-0992